Their Story
Salt of the Earth started in Bali in 2023, born out of a group of surfers and fitness people who wanted something better to drink after long sessions in the water. Founder Sean McDonnell, who trained at the Gatorade Sports Science lab, built the formula with that same rigor, and the result is an electrolyte stick pack with 3,300mg of electrolytes per serving, using Pink Himalayan Salt as the sodium source and no added sugars.
Their Story
Salt of the Earth started in Bali in 2023, born out of a group of surfers and fitness people who wanted something better to drink after long sessions in the water. Founder Sean McDonnell, who trained at the Gatorade Sports Science lab, built the formula with that same rigor, and the result is an electrolyte stick pack with 3,300mg of electrolytes per serving, using Pink Himalayan Salt as the sodium source and no added sugars.
Good to Know
- Each stick pack delivers sodium, potassium chloride, magnesium glycinate, magnesium L-threonate, and calcium lactate; the unflavored version has zero additives, making it a clean option for fasting
- Flavors include Grapefruit, Orange, Pink Lemonade, Strawberry Kiwi, Watermelon, Chocolate, and Unflavored; Pink Lemonade and Strawberry Kiwi have each accumulated nearly 1,000 customer reviews
- The people who love this brand tend to be athletes, surfers, and anyone who wants serious hydration without the sweetness overload of mainstream sports drinks
- Beyond electrolytes, they also carry apparel made from Merino wool and organic cotton
Good to Know
- Each stick pack delivers sodium, potassium chloride, magnesium glycinate, magnesium L-threonate, and calcium lactate; the unflavored version has zero additives, making it a clean option for fasting
- Flavors include Grapefruit, Orange, Pink Lemonade, Strawberry Kiwi, Watermelon, Chocolate, and Unflavored; Pink Lemonade and Strawberry Kiwi have each accumulated nearly 1,000 customer reviews
- The people who love this brand tend to be athletes, surfers, and anyone who wants serious hydration without the sweetness overload of mainstream sports drinks
- Beyond electrolytes, they also carry apparel made from Merino wool and organic cotton
Bitcoin Roots
Before launching Salt of the Earth, Sean McDonnell was on the ground in El Salvador during the country's Bitcoin rollout, working through the real-world challenges of getting Bitcoin adopted at street level. That experience shaped who he is as a founder, and it shows up in how he runs the business: the store accepts Bitcoin for one-time purchases at checkout.
Bitcoin Roots
Before launching Salt of the Earth, Sean McDonnell was on the ground in El Salvador during the country's Bitcoin rollout, working through the real-world challenges of getting Bitcoin adopted at street level. That experience shaped who he is as a founder, and it shows up in how he runs the business: the store accepts Bitcoin for one-time purchases at checkout.
